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With experienced innovation coaches and a lot of co-creativity we develop the basics and methods to get from an idea to a successful product. From the first introduction to the topic to a customized workshop for your products, we adapt to your needs.

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mimacom's Digital & Innovation Lab brings together the best of design thinking and lean startup with agile product development. Whether it's initial insights into the world of creativity and innovation, or a deep dive into your organization's challenges; mimacom specifically promotes the development and implementation of your digital products. From the digital strategy to the conception of new services to the successful market launch, mimacom provides future-oriented bespoke solutions. This enables you to create digital products that accelerate your business in the shortest time possible.

Workshop Design Thinking -

Introduction, Basics &

Practical Experience

What is Design Thinking?

Design Thinking is an approach to solving problems and developing new ideas. The goal is to find solutions that are convincing from the user's point of view. In contrast to other innovation methods, Design Thinking can or is sometimes not described as a method or process, but rather as an approach based on the three equally important basic principles of team, space and process.

What is Lean Startup?

Lean Startup is an iterative method to build products and even entire business models quickly and with little effort (time/money). In essence, it is about building an MVP (Minimum Viable Product) in a repetitive cycle of "Build - Measure - Learn" (Build-Measure-Learn). Lean Startup is therefore the ideal complement to Design Thinking when it comes to implementing ideas quickly and effectively.

What you get

Hurdles we help you overcome

  • We help to turn the buzzword innovation into an interactive process

  • We systematically clarify ambiguities regarding customer needs and how to capture them.

  • Due to the iterative approach, investment risks can be minimized and products are continuously tested and scrutinized.

  • The early involvement of customers and the formation of a cross-functional team allows problems and solutions to be viewed from all angles.

  • Intrinsically motivated employees are given tools and ways to pass on their ideas to management in a target-oriented manner

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Image by Halacious

Success Factors

  • We help to turn the buzzword innovation into an interactive process

  • We systematically clarify ambiguities regarding customer needs and how to capture them.

  • Due to the iterative approach, investment risks can be minimized and products are continuously tested and scrutinized.

  • The early involvement of customers and the formation of a cross-functional team allows problems and solutions to be viewed from all angles.

  • Intrinsically motivated employees are given tools and ways to pass on their ideas to management in a target-oriented manner

Why us:

  • We have several years of experience in consulting companies in the area of Design Thinking and Lean Startup
    We use your mix of proven methods and tools tailored to your situation 

  • We inspire by coaching and inspire by experiencing and creating together

  • We realize your ideas and let you measure us by the results

We can continue to accompany you on your way and with your idea even after the workshop is over

Interested? Get in touch!

Design Thinking & Lean Start-up Workshop

Thanks for your request!