Somewhere out there lurks a competitor that could cost your company its life. This competitor is more agile, more flexible, more customer-friendly - or simply has a different approach to customers. And you are usually trapped in your existing structures, processes and thinking patterns and can't do anything about it.


In 2020, it wasn't a competitor, but a virus (corona) that has terrified many companies and challenged many business models. The good thing is that they do not have to wait for a crisis to present themselves as an established company to the potentially most dangerous competitors and develop measures. This is exactly the scenario our Nightmare Competitor Workshop reflects.

Good to know:


On request, we also offer this workshop interactively in our proven online format.


Nightmare Competitor -

Bring your worst nightmare to life

The classic book "Innovator's Dilemma" by Clayton Christensen describes why successful and established companies in particular fail. But that does not have to be the case. Start thinking about where your business model is vulnerable and take advantage of these opportunities before someone else does!


  • We take on the role of the competitor, undermine our own business model and see our own business destroyed.

  • We identify the weaknesses of your current core business.

  • After you have described your competitor in detail and brought them to life, you can see what they do better than your own business. Based on a comparison of competencies, you will uncover and examine the current strengths and weaknesses of your company.

  • We develop best case & worst case scenarios to show you the possible future.

  • Joint follow-up and (if desired) the implementation of the insights gained.

Outcomes & your benefit

  • ​A practical solution to the "Innovator's Dilemma".

  • Realizing how to cannibalize your own business.

  • Concrete measures and ways to successfully revolutionize your business and cannibalize it where necessary.

  • Support in practical implementation.

Logistics & who to bring

This workshop is suitable for all companies that prefer to cannibalize themselves and become active instead of waiting passively for the attack.

Participants:    6 - 10 people, ideally from middle and senior management, Board of Management (CxO), additionally 2-3 people

                          from other business units

Duration:         1 - 2 days

Place:                Bern or Zurich, other places by arrangement

During the corona restriction, we also offer this workshop in our proven online format upon request

Interested? Get in touch!

Nightmare Competitor -

Bring your worst nightmare to life

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mimacom consulting ag

Seilerstrasse 8

CH-3011 Bern


+41 31 329 09 00